Lease Accounting and Asset Finance Blog | Quadrent

How leasing can enable sales and drive business growth

Written by Marty Jaynes | Jun 16, 2025 4:30:00 PM

The mission of many businesses revolves around helping clients adopt technology and services quickly, affordably, and sustainably so they can remain competitive in today's crowded market. Leasing offers a powerful way to do just that.

By embedding leasing into a sales strategy, integrators can unlock new revenue streams, shorten sales cycles, and deliver more value to their clients. Here’s how:

1. Make enterprise tech more accessible

Enterprise-grade IT infrastructure, including servers, networking gear, and end-user devices, often comes with a hefty upfront price tag. Leasing allows integrators to offer 'as-a-service' models where clients pay monthly rather than upfront, lowering the financial barrier and making it easier for clients to commit to larger or more advanced solutions.

2. Bundle hardware, software, and services

Bundling hardware, software licenses, managed services, support, and even upgrades into a single leasing package simplifies procurement and payments for your clients. By offering the possibility of a streamlined, single monthly payment for a range of products and services, you can increase the size and stickiness of a deal.

The nature of a leasing agreement means you will be in contact with the client more regularly than if they had purchased the hardware or software upfront, including ahead of upgrade or refresh cycles. This can help your teams secure expanded deals and, importantly, keeps you across the specific needs of your clients.


By combining hardware, software, and other services into one streamlined package, you can simplify
the upgrade process for your clients with a leasing solution.

3. Accelerate the sales cycle

With a leasing solution, clients don’t need to wait for CAPEX approvals and other significant bureaucratic approvals. Instead, they can treat the solution as an operational expense, which often requires less internal red tape, enabling sales teams to close deals faster and more frequently.

4. Enable evergreen IT strategies

Leasing supports technology refresh cycles, allowing clients to upgrade regularly without the burden of asset disposal or depreciation. Integrators can position themselves as long-term partners, managing the full lifecycle of IT assets and ensuring clients always have access to the latest tech.

5. Improve forecasting and recurring revenue

By offering a leasing solution to your clients, you can unlock more predictable, recurring revenue streams. For IT integration businesses, this means better forecasting, more stable cash flow, and stronger long-term client relationships. It also opens the door to upselling and cross-selling throughout the lease term.

6. Align with ESG and sustainability goals

With solutions like Quadrent’s Green Lease, integrators can help clients meet their sustainability targets by ensuring responsible asset reuse and disposal. This adds a compelling ESG narrative to any sales pitch - especially important for government and enterprise clients that are seeking to make a material impact towards more sustainable outcomes.

7. Reduce risk for your clients

Technology obsolescence is a genuine risk as software and hardware developers continue to accelerate the rate of change with modern technological advancements. Clients can scale up or down as needed with a leasing solution as they aren't financially locked in to permanent ownership that could quickly translate into outdated infrastructure. This flexibility makes it easier for sales teams to overcome objections and close deals.

For IT integrators, leasing is more than a financing option - it’s a strategic enabler that enhances value propositions, accelerates sales, and deepens client relationships.

By partnering with a leasing provider like Quadrent, your business can deliver more flexible, sustainable, and scalable solutions that meet the evolving needs of modern businesses.